Ayelet Weisz

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About Ayelet Weisz

Thanks for stopping by! I help companies from 4 continents increase ROI and make a difference with content. Among others, I've written for Google sponsored and UN Award winning nonprofits, a startup that was acquired by the largest American company in its field, and companies that serve global brands. I'd love to help you too.

B2B Marketing Strategies During COVID-19: Achieve Marketing Goals with Decreasing Resources

  Got your budget cut and you're not sure how you're supposed to meet your marketing goals now? I've got a few research-backed ideas for you. Plus a discount. Prefer to watch instead of read? Here you go:    

April 23rd, 2020|Comments Off on B2B Marketing Strategies During COVID-19: Achieve Marketing Goals with Decreasing Resources

How to Increase LinkedIn Lead Generation with Your LinkedIn Job Description Sections

  Over the past 7 years, I have reviewed over 10,000 LinkedIn profiles, and I have seen so many mistakes that people make with their job descriptions that make it harder on prospective customers and recruiters to take the action

October 15th, 2019|Comments Off on How to Increase LinkedIn Lead Generation with Your LinkedIn Job Description Sections

The Surprising Impact of Marketing Psychology on B2B vs B2C Customers

    I have a background as a freelance writer in both B2B and B2C, but I specialize in B2B. So one time I talked to a prospective client in the B2C space, and he was like, if you specialize

September 15th, 2019|Comments Off on The Surprising Impact of Marketing Psychology on B2B vs B2C Customers

How to Write a Great LinkedIn Profile that Maximizes LinkedIn Lead Generation

  LinkedIn profile tutorials always start with what seems like the obvious thing, and that is that you need to have an enticing title and a professional photo, so people will actually click through to your profile. That is incredibly

August 15th, 2019|Comments Off on How to Write a Great LinkedIn Profile that Maximizes LinkedIn Lead Generation

How to Get Sales to Appreciate Marketing Leads and Efforts (According to 6,200+ Industry Pros)

Approximately 7 out of 10 marketing professionals prioritize converting leads into customers and 7 out of 10 marketers also believe in their own marketing strategies, according to a 2018 study by HubSpot, but guess what? Despite all this, salespeople say

June 15th, 2019|Comments Off on How to Get Sales to Appreciate Marketing Leads and Efforts (According to 6,200+ Industry Pros)

How to Decrease Your Sales Cycle and Convert Customers Faster

Does this sound familiar? You want to reach a particular sector of prospective customers – maybe even break into a new industry for your company – but no matter what you do, your prospects don't convert as much as you'd

May 15th, 2019|Comments Off on How to Decrease Your Sales Cycle and Convert Customers Faster

The Most Effective B2B Marketing Strategies 2019 (According to 771 B2B Content Marketers)

You've probably heard many times that content marketing generates business results. But content marketing is a big name for a whole lotta stuff, and it's only human to feel overwhelmed with all the options out there that go into creating

February 20th, 2019|Comments Off on The Most Effective B2B Marketing Strategies 2019 (According to 771 B2B Content Marketers)
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