Freelance ESG Writer // Climate, DEI, Governance Writer

A Freelance ESG Writer Who Understands Your Stakeholders (Over a Decade of Business Writing)

If you’re a marketer on a mission to make a difference, you’ve come to the right place. Since 2012, I’ve written for marketers like you, who have worked to improve how companies do business – how they treat their employees, their customers and the planet. They have been passionate about using their platforms to bring up topics that matter whenever it was possible.

The data backs them – us – up. As you know, caring for the environment, the social aspects of our world and quality governance lead not only to a healthier, more empowering world, but to actual positive business results.

Having written for a variety of stakeholder audiences as a freelance ESG writer and business writer, I understand how the passion to do good integrates and conflicts with the need and/or excitement to drive business results.

I can help you convey your message in a way that helps your stakeholders achieve both.

 

 

Being a Freelance ESG Writer Matters to Me on a Personal Level

Growing up, I didn’t feel I had much power to change the world. As I grew up, I realized even the little daily things matter – recycling, using public transportation… it all adds up. I also learned that, as a writer, I can be part of something greater.

Since 2012, I’ve helped tech companies across the world convey powerful messages. As you likely know, when you’re in a tech company that serves organizations and municipalities, impacting even one client company can make a difference for thousands, if not millions of people, let alone our planet.

Plus, as I settle into my new journey as a single mom by choice to a curious, friendly, joyful little boy (Ofek was born on April 9, 2022. His name means horizon), I know that the work I do today will have a small part in making the next decades of his life better.

 

 

Select Samples from My Portfolio as a Freelance ESG Writer

 

“An exceptional writer, Ayelet has a deep appreciation for being innovative while being authentic to the subject matter. She is enthusiastic, committed to deadlines and shows the type of initiative which is rare. I enjoyed working with her and hope to do so again soon.”

– Farah Mohamed, CEO of Malala Fund (founded by Nobel Peace Prize winner Malala Yousafzai), founder of G(irls)20 Summit (partners with Google and the United Nations foundation GirlUp), and one of BBC’s Top 100 Women

 

Annual Reports, Case Studies and eBooks from my Freelance ESG Writer Portfolio

The Proven, Untapped Gold Mine that Will Turn Your Training Department into a Competitive Advantage – CloudShare, a cloud specialty provider with clients like HP and Dell

[Case Study] A Culture Transformation: How SupplyCore Inc. Re-Envisioned Strategy Execution – MPOWR Envision. The interview is with its parent company’s CEO, a supplier of the US military.

[Case Study] A City Reborn: How One Real Estate Company is Transforming Downtown Rockford into a Thriving, Family-Friendly Destination – MPOWR Envision

Girl in Poverty Gains Education, Sets Herself to Be Tomorrow’s Leader – SHARE in Africa (United Nations Award winning organization)

From the Sex Industry to Emotional Freedom: A Teenage Mom’s Story – Set Her Free

 

 

GreenTech, Sustainability and Climate Writing Samples

Sustainability Strategy 101: How to Build a Greener Tomorrow – For a smart water management platform

[Product Copy] Who Said Distributing Appliances is Just Another Job? Provide Consumers the Cleanest, Tastiest Water They’ve Tasted, and Make a Lasting Difference in Their Lives – Watergen

[Product Copy] Reliable Mass Production of the Cleanest, Safest Water from the Air (Already Improving and Saving Lives in 4 Continents) – Watergen

[Product Copy] Large Scale Plug-and-Drink AWG that Generates 5,000 Liters of Clean Water Every Day – Watergen

[Product Copy] From Cyanide Pollution to Safe Drinking Water – WFI Group (almost last draft)

How Arctic Ambitions Could Drown Us in Cold Water – ForecastBug

The Arctic’s Witness: From Brown to Polar to Prizzly Bear… and Back Again? – ForecastBug

3 Easy Ways Everyday Consumers Can Positively Impact Circular Economy – TripleW

Reduce Global Warming By Separating Your Food Waste – TripleW

Stop the Heatwaves: How TripleW Reduces Global Warming – TripleW

Public Transportation Product Page – WiseSec

 

 

“Ayelet has been helping SHARE by penning beautiful success stories about our scholarship program. When we told her about Joanitha, our first SHARE Scholar, she was so moved that she did further research on Joanitha, and was able to put together a perfect, moving summary of Joanitha’s experiences as a girl in Tanzania, and as SHARE’s first scholar. Ayelet’s work is fantastic, and I highly recommend that anyone reach out to her if they are in need of a success story!”

– Shannon McNamara, founder of SHARE in Africa and winner of a United Nations Youth Achievement Recognition Award

 

 

Diversity, Equity and Inclusion Writing Samples

[VIDEO] Diversity Advertising Campaign Examples You Can Copy: Advertising that Makes a Difference – My YouTube channel

[VIDEO] How to Include Diversity in Advertising & Marketing 2020 | B2B Cause Marketing Example – My YouTube channel

How to Gain Audience Love by Changing the World with Content Marketing – My blog

7 Corporate Social Responsibility Programs You Can Copy When You’re CEO – University of the People

How Your Company Can Support Nonprofits Cost-Effectively – Nonprofit technology company

How to Include Diversity in Advertising & Marketing 2020 | B2B Cause Marketing Example

Why These Popular Cause Marketing Campaigns Work – Nonprofit technology company

How to Choose a Cause to Market – My LinkedIn profile

Why There Are So Few Women In Computer Science (Plus, Women Pioneers Who’ll Inspire You Not To Give Up) – University of the People (Ghostwritten)

When UoPeople & HP Partnered to Provide Mentorship Programs for Women – University of the People (Ghostwritten)

7 Great Scholarships for Single Moms – University of the People (Ghostwritten)

 

 

Other Samples from My Freelance ESG Writer Portfolio’s “Social” Category